Eindhoven, The Netherlands. Heritage meets design for a new storytelling of the city.
“heritage x design” is an initiative by the cultural department of the city of Eindhoven, Cultuur Eindhoven, pairing up heritage organisations with design organisations in order to collectively propose a new storytelling of Eindhoven’s cultural heritage through design in the public space.
In doing so, it also started a dialogue between two sectors and communities of professionals, heritage and design, who weren’t used to talking to each other. The initiative paved the way for long-term collaborations with designers to create similar projects in different cities.